AdsuDocs
REPORTS & ATTRIBUTION

Reports overview

Understand the reporting surfaces and the questions each one answers.

Adsu reports the revenue it can defend from source records. Each report is scoped to one location and a selected date range, so the comparison between spend, leads, members, and revenue stays operationally meaningful.

Dashboard

Use the dashboard for the current location’s operating pulse: recent activity, revenue-bearing outcomes, and the health of the evidence feeding attribution.

Reports

Use Reports to compare campaigns and sources over a selected period. Revenue is net of supported refunds and chargebacks, while ROAS uses ad spend from the connected platform for the same report scope.

CRM and customer journeys

Open a member to inspect the underlying timeline: visits, lead activity, appointments, payments, attribution kind, and match confidence. This is the audit trail behind a reported dollar.